by Michelle Ratcliffe | Jun 8, 2015 | The Big Idea
Rich storytelling proves there’s a deep side to every snow story “The Godfather of Freeskiiing,” Mike Douglas has been innovating in the ski industry his entire career, but since founding Switchback Entertainment in 2007, this innovation has snowballed from...
by Michelle Ratcliffe | May 28, 2015 | The Big Idea
Filling guest experience with fun (and a dash of fairy dust) Dreamy down filled duvets, five star service and sublime cuisine are just a few trademarks that attract discerning travellers, but what does it take to hit a higher peak in hospitality? How do you etch a...
by Michelle Ratcliffe | May 11, 2015 | The Big Idea
Popping up amazing spaces with skilled labour The wall-to-wall shelves of Dan Ellis’s timeless bookshop in the heart of Whistler Village have been well stocked since 1982. As a family owned and operated business, it’s not just the location of Armchair Books...
by Michelle Ratcliffe | Apr 27, 2015 | The Big Idea
Growing people to grow a business The five-star service that the Summit Lodge Boutique Hotel delivers is not just exclusive to their guests. This team is also delivering five star service to their community. They are striving to be a pioneer as a sustainable...
by Michelle Ratcliffe | Apr 13, 2015 | The Big Idea
From ski racing to ski summits that inspire future generations Just over a year ago three-time Olympian, World Cup and World Championship medallist Mike Janyk retired from the Canadian men’s alpine ski team. Once retired, Janyk’s plan was to take a year off and...
by Michelle Ratcliffe | Mar 30, 2015 | The Big Idea
ArtWalk connects homegrown art with local businesses Well-known in Whistler for her vibrant, contemporary paintings, Andrea Mueller is a brilliant ambassador for the creativity that our mountain community inspires. She kicked off 2015 with a successful solo...